We all know customer service is important if you’re going to run a successful business. Great customer service helps build loyal customers and clients. Your willingness to throw in a little extra something or regularly exceed a client’s expectations keeps business coming back time and time again. For example, you’d probably be willing to overlook […]
Small businesses need to carefully manage their cash flow. Often times, the smallest change can have the largest impact, especially when it comes to vendors. How you choose and manage your providers and vendors plays a key role in the success of your business. Your company can easily get stuck in a rut by doing […]
In order to survive, small businesses online need a way to differentiate themselves, build brand loyalty and develop meaningful and memorable relationships with their customers. Think of the feeling you get when you walk into a store and an employee goes out of his or her way to take care of you and provide you […]
My friends refer to me as the coupon queen. I’m always looking for a great deal. Therefore, it should come as no surprise to you that I’m constantly signing up for loyalty programs. In fact, last night my husband and I dined at one of our favorite restaurants and our meals were free after we […]
“The only thing worse than being talked about is not being talked about.” — Oscar Wilde. When I started my professional career, we didn’t have email, faxes or social media. Heck, the first television station I worked at even had manual typewriters. Without the aid of technology, spreading the word about your small business was […]