By Shep Hyken A friend of mine went to the airport rental car agency and had a chance to upgrade to a Tesla. He had never driven a Tesla so he was happy to pay the upcharge to have the experience. If you’ve ever rented a car at the airport, you typically are stopped at […]
Don’t you just hate it when you are talking to someone in a store or on a customer support call and the person says, “I’m sorry, that’s not my department”? Well, here’s an extreme example of that situation. I was at a restaurant. My water glass was empty. There was a server walking by with […]
By Cliff Ennico Slowly but surely, the courts and government regulators are taking the stand that there is no middle ground between “employees” and “independent contractors.” If you are directing and controlling a person’s activities while they are working for you, that person is an “employee.” You must withhold federal and state income taxes from […]
If you can find an old-style sign at McDonald’s, it will boast, “Over 99 Billion Sold.” That’s probably the first example of “social proof” that most of us saw growing up. When Ray Kroc started broadcasting how many burgers his fast-food restaurants had sold, it was decades before the term “social proof” entered the popular vernacular. […]
Buying a franchise is exactly halfway between owning your own business and working for someone else. When you buy a franchise, you are responsible for profits and losses at your franchise outlet, hire and fire employees, and do all the stuff that goes with running your own business. But in a franchise you are executing […]