Solving Sales Problems Before Your Bottom Line Suffers with Suzanne Paling It’s easy to become complacent when things are going well in your business, but that’s not the time for you to rest on your laurels. There’s no better time to retool your business for future growth and expansion. Don’t wait until you start losing […]
Should Podcasting Be A Part of Your Business with Dave Jackson Have you ever thought about becoming a podcaster? More and more people are finding out that a podcast COULD be just the right platform for their message. With all the marketing platforms available today, it can be confusing, intimidating, and overwhelming to find the right […]
If you aren’t publishing a mix of custom and curated content in your digital marketing program, you aren’t enjoying all of the benefits available to you. Let’s quickly outline what I mean by these two categories of content. Custom content is anything created expressly for your website or social media accounts. Curated content is content […]
Apple has been named the world’s most valuable brand by Interbrand for the fifth year in a row, at an estimated value of $184.15 billion. While the company’s technological innovations are an essential component of this success, branding is a key ingredient of Apple’s success formula. In addition to ranking as the world’s most valuable […]
By Lindsay Dicks With a constant influx of new social media platforms (and constant updates to old ones), it’s easy to get confused about the latest social media lingo. Even worse, different sites use different terms to describe the same thing, which makes it even more confusing! So today, I’m going to explain ten of […]