To be successful, small business owners must learn how to get the most value out of every dollar they spend and every ounce of effort they invest in a project. However, one of the reasons many small businesses have unsuccessful blogs is because they fail to get all the value from the work they put […]
We devote a lot of space here presenting a wide range of marketing plans and sometimes they can be very involved and demand a lot of planning, careful execution, and even financial investment. However, when I reflect on my success, I have to give a lot of credit to four little words, my tagline: THE […]
Leadership, management and productivity UPS is getting behind Small Business Week and sponsoring a contest that will give winners $5,000 to invest in their businesses. Tired of dealing with your customers who are always asking for a “special deal”? Try these tactics. Hiring? Check out these four things you need to do before posting a […]
Small business owners who are really focused on emerging as leaders are leveraging video content as much as possible. And although the topic is covered all the time in spaces like this, there are a few video marketing strategies that only the most knowledgeable consider. Those are the video marketing strategies I want to introduce […]
The evolution and increased importance of messaging apps for marketing gets a lot of attention in this week’s roundup of top articles. You need to see how your small business will fit into this new marketing world. Entrepreneurship, startups and innovation Facebooks’ Messenger app is already the second most popular app in the world, but […]