A friend who’s an avid fly fisherman occasionally posts videos of his exploits on YouTube. He’ll never forget two things about his little hobby: The time a fellow fisherman recognized him out on the stream because he had seen his videos (it happened just once), and When Google deposited $100 to his bank account that […]
This post is sponsored by Samsung Business. All thoughts and opinions are my own. We’ve seen computer and general digital connectivity evolve from the days when one serial cable connected one computer to one printer, to networking via Ethernet cables, to finally losing the cables altogether with Wi-Fi. At each of those evolutionary steps, it […]
Tips this week are inspired by binge viewing Netflix, writing a novel, competing with LinkedIn, becoming totally obsessed and more. Scan the topics here and dive into a few of the articles to increase your small business edge. Leadership, management and productivity Here is advice that is sooo 2015: 12 things you can do for […]
By Jeffrey Hayzlett Marketing for small businesses is just like marketing for major companies. The only difference is the number of zeros in the marketing budget. The strategies, tactics, and goals are all the same though: to reach new customers, increase revenue, and build brand loyalty (and equity). How can small businesses replicate big business […]
What we can learn from the marketing of genetically modified dinosaurs is among the hot tips we found on the web over the last week. And since running a small business can be as stressful as running from Velociraptors, we also dug up some great advice on taking care of ourselves and learning to worry […]