In addition to Sugar Plums and Candy Canes this holiday season, you might be dreaming about starting your own business. Despite a slight uptick in employment, millions of Americans remain unemployed. And some are viewing this as an opportunity to become their own boss. They are ready chuck the traditional career-path paradigm and create their […]
It’s time to move some inventory! You’ve done everything you can to prepare for the selling season; spruced up your website, decorated your storefront, maybe even offered some buying incentives to your customers. Fantastic. But what if your small business offers just what that buyer is looking for, but she can’t find it or you? […]
“Recently, I started incorporating the internet in my small business by starting a website. “There’s a page where customers or potential-customers can leave questions or comments. There’s been an overwhelming amount of questions that I often neglect to answer. Do you think I should take the page down if I’m not responding to every question […]
You’ve probably heard the old saying, “What you don’t know won’t hurt you.” Well, guess what! It can and it will hurt you when it comes to running your business. It’s important to know as much as you can about your market, your customers, your products and your competition. Now don’t tell me you don’t […]
Q. I’m starting a business and I’m wondering: What is the best way to get my marketing going quickly? THE Small Business Expert Says: Without knowing anything about you or your business, I’m confident you decided to go into business because you are really good at providing a particular product or service and you believe […]