I had the privilege last week to speak at the Sellers’ Conference for Online Entrepreneurs (S.C.O.E.) in Seattle, Washington. This annual event focuses on Internet retailers who sell their merchandise across multiple platforms (on Amazon, eBay and etsy.com as well as their own websites), but due to the event’s proximity to Amazon’s corporate headquarters, it […]
My husband joined me on a business trip recently and on one of my free evenings, we decided to venture out from the conference hotel and find a fun restaurant to try. As I searched the Internet I was amazed at how many establishments either didn’t have a website or had websites that were really […]
Online storefronts are a wonderful way to sell goods and services, but presentation is key: too many businesses fail to market their storefronts successfully. Online storefronts have proven to be a cost-effective way to ring up more sales because they provide customers with self-service and self-ordering capabilities, which saves money and manpower. Those who don’t […]
“Do you have a card?” How many times have you been asked that question when you meet someone new? Business cards are a traditional part of doing business. They have been around for years and it’s easy to take them for granted. That’s particularly true in light of of all the popular social media platforms today that in many respects could easily replace the old faithful business card. Yet the business card remains a fixture in the business world.
Are you ready to take advantage of this online business boom? If you’re interested in creating an e-commerce web site for your small business, here are some critical factors you should consider.